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SWISS BUSINESS ROUNDTRIP

2017 – Brand Development with Top Swiss Corporations

TOPIC

Brand development visits to Swiss "global players" such as Blancpain, Nestlé, Victorinox, Lindt & Sprüngli, Swiss Railway and Freitag, as well as a business train journey with Jungfraubahn Holding Plc., accompanied by the CEO Mr. Urs Kessler.

DATA

  • Received by: Mr. Alain Delanuraz, Vice President and Marketing Manager of Blancpain; 
  • Mr. Albert Pfiffner, historian and director of the Nestlé Historical Archives; 
  • Mr. Urs Wyss, CMO of Victorinox
  • Participants: 80
  • Locations: Zurich, Bern, Interlaken, Lausanne, Basel, Ibach, Geneva 
  • Date: 04. - 13. October 2017

SWISS BUSINESS ROUNDTRIP

REPRESENTATIVE PARTICIPANTS

HONGBO CUI 

Senior Branding & Retail Strategy 
Shanghai Zhengjian Branding Strategic Consultancy
S

QINGYOU CAN

Vice President & Chief Economist
Minsheng Securities

Field: Brokerage business, Investment Banking, Assets Managment & Researching consulting

QI WANG 

Senior E-Commerce Consultant
Former Senior Trainer & Consultant at Alibaba and Taobao Academy of Online Traders
S

DR. BEIKE ZANG

Founder & Director
Siemens Cup China Intelligent Manufacturing Challenge